Power of One
The Power of One is a comprehensive business growth
system, that teaches you step by step how to identify
strengths and increase how they work for you, and also
identify and fox weaknesses. It guides you through every
aspect of your business and teaches you the basics and
the advanced methods of improving your efficiency,
employee/employer relations, sales, marketing strategies
etc.PR
Do you have a story to tell? We have media experts that
can get your company, product or service story submitted
to the media, both on and offline to gain much coveted
exposure.
Marketing Campaigns and Holiday Campaigns
Year long campaign plans, taking advantage of busy times
to enhance sales, and increasing activity in slow times.
Lead Generation Systems (online and offline)
Autoresponder messages / Email Campaigns
The Key to Turning an Average Website into a
Competitive, High-Profit Asset
Generating leads is the foundation of making sales. And
follow up helps you convert increasingly more prospects
into paying customers.
When you consider that most people do not buy on their
first visit to a website, it becomes clear that your
website must have a way to generate and follow up with
leads to lock in future sales from today's visitors.
Consider this. The average website converts less than 2%
of its visitors into customers. Assuming that your
website is converting close to the average…
What are you doing about the other 98% of your visitors
who leave your site without making a purchase?
Much of this 98% are genuine, savvy consumers who are
currently "shopping" and will make a purchase in the
near future. And if you don't have a way to follow up
with them and establish some level trust in YOUR
company, they are more likely to purchase from one of
your many competitors.
Fortunately, by combining Internet technology with smart
marketing practices, lead generation and follow up can
be set up as a completely hands-free, automated process.
Article campaigns
Search engines spiders like to see new content on web
sites they crawl. The more updated information, the
better. Writing articles that pertain to your sites
product is important. Not only are the informative and
helpful to the reader, but they can also be picked up by
others and linked to other web sites, thus making your
site more popular as the article is shared on various
sites. Writing articles for your online newsletter, or
placing on other popular newsletters helps to promote
your site as well.
Audio on WebSites
Adding an audio script is a great marketing feature for
your site. It allows you to voice your product area and
market your services. It has proven recently to increase
response by up to 9 times more! Powerful to use with
testimonials, product/service explanation or just a
welcome message, etc.
Google AdWords Campaign Setup
With Google AdWords you create your own ads, choose
keywords to tell Google where to show your ads and pay
only when someone clicks on them. The important fact is
to select the correct keyword phrases. To generic, or to
general can cost you a fortune in clicks but no sales.
We can help you select correct keyword phrases and be
sure the page you use as the link has the proper copy
write to generate sales.
Survey Campaigns
Your web site visitor is your best source for
information on how they viewed your site and products.
We can develop a consumer online survey that can help
you make your site even better for the visitor. We can
then help you incorporate the changes suggested.
Link Campaigns
Many of the top engines want to see what other
high-ranking sites find your site linked to them.
Engines feel that if your link is found on other
important web sites, then they must deem your
information important and popular. Using Link Campaign
software is not the way to achieve this. You must
manually select sites that complement your product but
does not compete against you. It entails writing to the
sites and requesting a link exchange and informing them
why you feel the link exchange is a good match. Search
engines have become savvy to automated programs that are
used for building links campaigns and cannot phase
these out as they search for viable and meaningful
shared links. This is a time consuming project that we
can help with.
Request a free consultation today for a professional
review of your website and marketing goals.
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